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AI voice agents target real estate’s next conversion opportunity
CINC’s Jeff Walker says the priority is recognizing lead intent during a 12-month sales cycle and acting at the right mo...
50 articles
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CINC’s Jeff Walker says the priority is recognizing lead intent during a 12-month sales cycle and acting at the right mo...
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Data points to close races to determine razor thin Senate and House majorities
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A Zillow survey cited 74% of Hispanic sellers and 73% of Black sellers were steered to private networks, versus 24% of w...
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Unauthorized traffic can damage a brokerage’s and domain’s reputation with email providers
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The column highlights FHA 203(k) and conventional renovation loans for financing purchase plus eligible repairs.
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This checklist prioritizes relationship reactivation, one monthly process improvement and consistent publishing that sta...
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A December 2022 FHA letter and higher-rate friction pushed renewed focus on dual licensing and end-to-end deal control
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Move the question to a call, frame value before price, then give an honest range that leads to a listing appointment
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Ask better questions, find a real interest, and leave with a small action you can follow through on
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Housing professionals said the psychological effect on homebuyers and sellers is immediate
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Turn one way outreach into a conversation with formats that invite responses.
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Columnist Craig Rowe argues that portal competition and listing control efforts can widen the gap between consumers and...
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For real estate professionals, the potential consequence is another variable in the affordability equation
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Referral rate, repeat clients and local reputation are leading indicators of resilience in slow quarters
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Maneiro runs roughly 600 AI training sessions a year through his own program called AI-Cademy
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Curriculum covers preservation standards, valuation methods, incentives and design review processes for landmark transac...
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As AI polishes listing pitches, sellers can focus on pricing rationale, buyer targeting and contingency planning to pick...
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According to the company, "solopreneurs" lose $4,000 to $10,000 annually in missed tax deductions because of inconsisten...
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Beshara Real Estate Team joins Compass Atlanta after 19 years at Keller Williams, posting 62 sides and $36.23M in 2025.
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Despite widespread adoption, only 35% of respondents said AI is genuinely helpful, the largest among industries analyzed...
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A LeadingRE affiliate, Portside Real Estate Group reported $1.33 billion in 2025 volume across 2,090 transaction sides.
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NAR 2026 Member Profile shows 13 years experience, nine sides in 2025, and affordability as the top buyer constraint at...
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Adults 55 plus own over 50% of homes, so agents need a repeatable estate sale plan, timelines and vetted referral partne...
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The Keller Williams-affiliated team ranks No. 1 in Ohio among medium teams for transaction sides with 300 in 2025.
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Insights from one million calls show intent based targeting, better context, and local numbers can improve appointment c...
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Reps. McClellan and Beyer urge the FTC to investigate online real estate referral practices, citing undisclosed lead rou...
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A Las Vegas Realtor says social media now drives 100% of her pipeline, including 5 closings from a 320,000 view video.
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Irina Norrell, who leads the Irina Norrell Team in the Washington, D.C., metro area, said she wanted to raise local educ...
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Agents can lose about $16,000 a month when 10 leads go unanswered and 20% would have converted, at $8,000 per closing.
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Clients are choosing real estate agents based on listening, candor, and steady follow-up, as uncertainty raises the bar...
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Checklist for AI generated MLS remarks, avoid buyer profiling, remove coded terms, verify facts and add a required human...
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For agents, the questions are straightforward. Will borrowing costs finally ease? Will potential buyers regain needed ho...
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New data shows how unverifiable HOA governance erodes housing affordability and what agents should watch for during due...
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Lofty said the Canva integration was one of the most requested features from customers, with nearly 250 support requests...
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Compass, Anywhere, Real, REMAX, and eXp deals signal platform consolidation, shifting lead routing, retention and embedd...
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Hatab moved from BHHS FOX & ROACH and merged with Boutros at eXp Realty, forming Unify with $120 million and 309 deals.
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Real estate agent Kendall Bonner’s book outlines the Motivated Mover Method, a life-event-focused system to build a pred...
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After 16 years in education, Deba Douglas walked away from the classroom because she saw a different kind of learning ga...
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The article argues sellers come in anchored to online estimates, so agents need diagnosis, not scripts, plus 3 pricing s...
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The trends is reshaping how agents build their businesses, talk about value and prepare for a future without traditional...
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AI can curate info, but agents add empathy and strategy, one Florida sale cited a $75,000 to $225,000 cost without guida...
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Artemis II’s 5-stage mission model offers agents a framework for prospecting, adjusting to change and delivering clients...
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Busyness is not productivity. Learn how agents protect proactive outreach time and use systems to cut admin drag.
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Experts speak on best practices for agents to avoid listings that a buyer could perceive to be misleading or unrealistic...
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Her Market Lab launched Monday, offering agents a CRM with integrated AI, brand voice tools and compliance document inpu...
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AI makes agent content easy to produce, so visibility signals less and consumers weigh pricing, negotiation and outcomes...
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The 94% sold on MLS talking point uses only closed sales, excluding listings that never sold, which changes the real suc...
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Top-producing agents told HousingWire the industry is pivoting toward multi-generational advisory work, and research has...
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Reframe real estate sales around trust, education and client needs, not pressure tactics with service-led guidance.
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In a slower market, sellers may resist CMAs, so agents can lead with questions, forecast outcomes by price, and decline...